Gross Profit Margin Formula:
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Gross Profit Margin is a financial metric that shows what percentage of revenue exceeds the cost of goods sold (COGS). It indicates how efficiently a company uses its resources to produce goods.
The calculator uses the Gross Profit Margin formula:
Where:
Explanation: The ratio shows what portion of each dollar of revenue is gross profit.
Details: This metric helps assess a company's financial health, pricing strategies, and production efficiency. Higher margins generally indicate better profitability.
Tips: Enter gross profit and revenue in the same currency units. Both values must be positive, and revenue cannot be zero.
Q1: What's a good gross profit margin?
A: It varies by industry, but generally 50-70% is excellent, 30-50% is average, and below 30% may indicate pricing or cost issues.
Q2: How is this different from net profit margin?
A: Gross profit margin only considers COGS, while net profit margin accounts for all expenses, taxes, and interest.
Q3: Can gross profit margin be over 100%?
A: Normally no, unless you're calculating it incorrectly or have negative COGS (which is unusual).
Q4: Why track gross profit margin over time?
A: Trends can reveal changes in production costs, pricing power, or sales mix before they affect net income.
Q5: How often should this be calculated?
A: Most businesses calculate it monthly, but high-volume businesses may track it weekly or even daily.